The Future Is Obvious. Once You've Seen it.
We help you identify and track game changers and build a framework for thinking about how they will impact your business. We help you cut through the noise, identify the metrics that are mission critical to track and how to articulate emergent opportunities they create.
- New technologies coming in from adjacent industries
- Materials advances that enable new components
- Changes in trade systems
We bring a broad perspective. Our team has worked in executive leadership, in academia and on the factory floor. We see entire trade systems in action and make connections that traditional innovation and analyst firms can't. We speed the process of insight through Techscan, a proprietary database, that tracks nearly 400 hardware and materials technologies that will impact customer experience over the coming decade.
Case Studies
How will the Home Healthcare transform in the coming decade?
Frost & Sullivan/GIL Conference
We ran a Future Lab for over 20 executives who manage investment across the US food system. In the process, we collaboratively mapped over 30 businesses that are likely to emerge in the next decade.
The project has resulted in the development of a new business network in this this highly fractured industry.
What does the internet look like after the IoT?
O’Reilly Solid: Welcome to the BIoT
We worked with team at O’Reilly to identify a dozen thought leaders at the intersection of biology, data hardware. We took these interviews and wrote a groundbreaking white paper, Welcome to the BIoT, that looks at food and health through 8 novel products.
How will we manage our finances?
Chase Credit Card of the Future
We worked with acclaimed director Matt Lambert to envision the credit card of the future for Chase, including a complete UI.
How will the US Food Industry transform in the coming decade?
Rethink Food/CCD Innovation
We ran a Future Lab for over 20 executives who manage investment across the US food system. In the process, we collaboratively mapped over 30 businesses that are likely to emerge in the next decade.
The project has resulted in the development of a new business network in this this highly fractured industry.
How will we double the amount of food we produce on the planet?
USA Pavilion Milan Expo (World's Fair)
We interviewed nearly 100 thought leaders in all areas of the $14 trillion food industry: policy, regulation, biotech, farming, distribution, culinary and nutrition to create the first view of the future of food that takes a holistic view of the implications of emerging technology across the global food system. It formed the basis for exhibits at the USA Pavilion at the 2015 World’s Fair (Expo). We drove the exhibit process from proposal through permitting.
How will consumer technology change in the coming decade?
Sony Wonder Technology Lab
We conceptualized the content and exhibits for this 12,000 sf technology museum in New York City in collaboration with Pompei AD.
Typical Deliverables
FUTURE LABS
The future is weirder than one can imagine. It takes a broad set of perspectives to forecast what is most likely to happen next. We bring together thought leaders in your and adjacent industries to identify game changing technologies and opportunities.
EMERGENT OPPORTUNITIES
We identify new opportunities based on competitive pressure, adjacent industries and trade systems and technology innovation.
FIELD INVESTIGATION
We go in the field to see where the challenges really lay and find opportunities that competitors haven't imagined.
We spend time with users, channel partners, stakeholders and producers to better understand
what is important to them and unmet needs.
SCENARIO DEVELOPMENT
We work with your team and internally to identify and build alignment around challenges and product opportunities that are likely to impact you on 3/7/10 year timeframes.
EXPERIENCE PROTOTYPES
We synthesize these opportunities into conceptual products, short films, virtual reality and exhibits that can allow customers, stakeholders and investors to prelive the experience. These prototypes are often used to build alignment, test with consumers, as marketing tools and to serve as a constant beacon as teams evolve.